The Gild is a global brand consultancy specializing in insight, strategy, innovation and creative.

We believe the future of business, of brands, lies in a combination of art (culture and creativity) and science (intelligence and commerce), which manifests in our approach and our world.

We are part of an unrivalled network actively involved in cutting edge fashion, music and art, so we can uncover and predict cultural trends ahead of the competition and weave them into our inherently creative techniques (the art bit). We underpin this artistic side with consumer insight, strategic analysis and commercial rigor, not to mention the odd geeky moment (the science bit).

We work in fmcg, media, music, fashion, film, social media and the arts, with a team that is an eclectic bunch from branding, music, fashion, research, psychology, journalism, management consultancy and even client-side. We are all connected by endless curiosity and a passion for challenges. And as long as we have a good time, and make you famous along the way, then that’s alright by us too!